About

Greg Barth is a London-based artist and creative director working across film, installation, and public space. His practice blends visual storytelling, playful experimentation, and design-led thinking to create experiences that invite curiosity, pause, and participation.

With a background spanning graphic design, animation, directing, and creative direction, Greg brings a broad, cross-disciplinary sensibility to his work.
He moves comfortably between physical and digital worlds - from immersive installations and spatial activations to film, projection mapping, and emerging technologies - always led by narrative and a quietly surreal sense of humour.

Across public spaces, galleries, and screens, his projects reframe the everyday through colour, movement, and story. Playfulness and humour often serve as an entry point, opening the door to more nuanced narratives that explore contradiction, tension, and the complexities of contemporary life.

Born in Geneva and based in London, Greg collaborates internationally, creating visually rich environments that linger in memory.
His work encourages people to look closer and slow down - offering experiences that feel inviting at first glance, yet reveal greater depth the longer they are encountered. 

greg@somuchnicer.co

+44 (0)75 3400 8784

• Bytedance / Tiktok
• Google
• SkyScanner
• It’s Nice That
• Epic Games
• Apple
  
• Microsoft
• Financial Times
• Sony Music
• Universal
• Island Records
• L’Oreal
• La Roche Posay
• Klarna
• Canal +
• Cirque Du Soleil
• SwissQuote
• 
  

• Handmade Design - Sendpoints Publishing
• IDN Vol 20
• Hands-On - Gestalten Books
• Identity Suite - Victionary Publishing
• Mid-Fi - Index Books